Process

choose the best method for the best results

We offer the full range of research methods, hosted in-house,
yielding reliable, high-quality data.

Telephone Interviewing

Large-scale surveys among the community or stakeholders to gain highly accurate quantitative data representative of the population. Longer in-depth surveys to gain extensive qualitative information and deeper insights.

Online Surveys

Large-scale surveys among the community or stakeholders to gain quantitative data representative of the population. International reach providing access to customers or your target market worldwide.

Focus Groups

Small groups allowing for in-depth discussions to gain comprehensive qualitative information on consumer needs, preferences and expectations. Recruitment and screening of participants undertaken in-house through our call centre and Tasmanian online panel.

Face-to-Face Intercept Surveys

Face-to-face intercept surveys at locations where feedback is sought directly from visitors, patrons and customers to gain pinpointed quantitative and qualitative data. Data collection undertaken by specially-trained teams of our interviewers.

Mystery Shopping

Assessments based on specified tasks to gauge the performance of businesses and their staff in delivering quality customer service. Mystery shops undertaken by specially-trained teams of our interviewers.

Mixed Methods Approach

A mix of two or more methods to best meet the client’s research needs with respect to the profile of the survey population, budgetary considerations, and the nature of the information and insights required.

Q

What is EMRS’ reach in the population surveys it offers?

A

There are no limits. Our research services are available to clients throughout Australia and beyond. We have the experience, expertise and resources to undertake full-service community, customer and stakeholder surveys wherever the target population is based.

Our telephone reach extends nationally and to New Zealand while we have conducted online surveys in various countries throughout the world.

Q

What are the key gains for clients in using EMRS’ research services?

A

Results that provide clients with an on-the-ground and evidence-based understanding of community and consumer perceptions, needs and preferences.

Insights that assist clients with the strategic development of their brand, product and service delivery.

Our ability to provide all fieldwork options, easy-to-use data table outputs, and full service analysis and reporting.